Goal: Fill Your Sales Pipeline
Salesforce helps you focus attention on the best leads and take the right actions to cultivate those potential customers, so you can convert more leads.
LEAD VIEWS
Every lead coming into through your marketing channels has potential. Below is an example of a lead.
Salesforce’s Sales Cloud makes it easy to sort and manage your leads from the moment they enter your lead pipeline until the the time of purchase or deal. You can view key information about the lead or organize them almost any way you want in one place.
UNCOVER THE BEST LEADS
Here you see an overview of all your leads.
The problem is that leads can come in fast during marketing campaigns. Too many at once can make it hard to know where to begin. Sales Cloud puts your focus on the right variables, and lead scoring (Einstein Scoring) ranks those leads based on how likely they are to convert, which leaves you more time to take action.
SALES MOMENTUM
Salesforce will help your team zoom through tasks and to-do lists. After leads are prioritized, the Work Queue helps you progress through the sales cycle.
It automatically creates a prioritized list of emails, calls, and tasks based on the likelihood that a lead will close. Let’s say you click “Start Calling” (top left) to call the next lead…
SALES DIALER
Within the application, your sales people can reach out with just one click! Sales cloud also integrates with every other top telephony provider…
Salesforce automates call logging, voicemail drops, and call lists. During the call, you can multitask without switching apps or devices and get rid of your sticky notes.
SALESFORCE MAPPING
With Salesforce Maps, you can plot your leads on a map interface to visualize priority areas and navigate customer visits efficiently.
Boost field sales and visits by building efficient routes and schedules.
PATHS TO CONVERTING SALES
Avoid losing leads by letting your sales team wing it… take out the guesswork! Lead Path gives you the best advice at every stage, based on your company’s collective wisdom, so you can overcome objections.
Each stage has new Key Fields to capture, along with “Guidance for Success.” When you’ve converted a lead, move on to next stage: opportunity.